CASE STUDIES
BACKGROUND
Computer Lounge are a computer store with a philosophy of providing the
very best in hardware with no compromise on quality. Similarly, their brief to us was
simply to build them the best online computer store in the country.
PROJECT DETAILS
Computer Lounge wanted to break out of the 'beige-box' look of regular
computers and provide sleek performance-based computers. In keeping with this,
we decided to create an ultra-stylish and modern looking website to stand out
from the typically dull websites of the industry.
The website also features back-end functionality that distinguish it from the
competition. One of these is the ability to build your own computer online,
selecting your preferred components with the cost dynamically provided. Of
course once you're done, the system can be purchased online through the built-in
shopping cart and e-commerce system.
Maintenance costs have also been reduced using our eHQ Website Control
Centre. This allows Computer Lounge staff to update prices, products and system
specifications in real-time without the need to contact us to make updates.
The end result is a sleek, modern website that evokes the quality and
performance that is the Computer Lounge philosophy.
Visit the site: www.computerlounge.co.nz

This project is a good example of an integrated brand solution, with the
website's look and feel extended into diverse media formats. See below for
details.
» Print Advertising
PC World Magazine, Dec 2003

» Online Advertising/ Banner Ad
NZ Herald Online, Dec 2003


» Email Stationery


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